Johnson, Gerry.
Exploring corporate strategy /
Gerry Johnson, Kevin Scholes.
- 5th ed.
- London : Prentice Hall Europe, 1999.
- xxvi, 972 p. : ill., map ; 25 cm.
Includes bibliographical references and index.
0130807400 (text & cases) : KES 0130807397 (text only)
Business planning.
Strategic planning.
HD30.28 / .J64 1999