Beyond mobile : communications and marketing in a mobilized world /
by Mats Lindgren, Jorgen Jedbratt, Erika Svensson.
- Houndmills, Basingstoke, Hampshire ; New York : Palgrave, 2002.
- xxiv, 262 p. : ill. ; 25 cm.
Includes bibliographical references and index.
0333985087 : KES 4,390
Cellular telephone systems--Marketing. Mobile communication systems--Marketing.