Terpstra, Vern.

International marketing / Vern Terpstra, Ravi Sarathy. - 8th ed. - Forum, Singapore : Harcourt Asia PTE, c2000. - xxv, 753 p. : ill. ; 29 cm.

Includes bibliographical references and indexes.

0030211123 : KES 1,090


Export marketing--Management.

HF1416 / .T47 2000