TY  - BOOK
AU  - Michel,Daniel
TI  - Business-to-business marketing: strategies and implementation 
SN  - 033392195X :
AV  - HF5415.1263 .B87
PY  - 2003///
CY  - Houndmills, Basingstoke, Hampshire, New York
PB  - Palgrave Macmillan
KW  - Industrial marketing
KW  - Marketing
KW  - Planning
ER  -