TY  - BOOK
AU  - Lambin,Jean-Jacques
TI  - Market-driven management: strategic and operational marketing 
AV  - HF5415.13 .L36 2000
PY  - 2000///
CY  - Houndsmills
PB  - Palgrave
KW  - Marketing
KW  - European
KW  - Management
ER  -