Rayport, Jeffrey F. <br/><br/>
E-commerce / 
Jeffrey F. Rayport, Bernard J. Jaworski. 
 - Boston :  McGraw-Hill,  2001. 
 - xxxv, 420 p. 
<br/><br/><label>ISBN: </label>0072465212 :  KES 700 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Electronic commerce.<br/>Internet marketing.
<br/><br/><label>LC Class. No.: </label>HF5548.32  / .R39