Sandage, C. H. <br/><br/>
Advertising theory and practice / 
C. H. Sandage, Vernon Fryburger, Kim Rotzoll. 
 - 11th ed. 
 - Delhi :  AITBS,  2004. 
 - xv, 509 p. 
<br/><br/><label>ISBN: </label>8185386633 :  KES 620 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising.
<br/><br/><label>LC Class. No.: </label>HF5823  / .S26 2004