Weber, Larry. <br/><br/>
Marketing to the social web :  how digital customer communities build your business / 
Larry Weber. 
 - 2nd ed. 
 - Hoboken, NJ. :  J. Wiley,  2009. 
 - xviii, 246  p. 
<br/><br/><label>ISBN: </label>0470410974 : 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Internet marketing.<br/>Social networks--Computer network resources.