TY  - BOOK
AU  - Tvede,Lars
AU  - Ohnemus,Peter
TI  - Marketing strategies for the new economy
SN  - 0471492116 :
PY  - 2001///
CY  - New York
PB  - J. Wiley
KW  - Marketing
KW  - Management
KW  - Technological innovation
ER  -