TY  - BOOK
AU  - Berger, Asa Arthur 
TI  - Media and communication research methods: an introduction to qualitative and quantitative approaches
SN  - 9781483377568
AV  - P 91.3  .B47 2016 C.1
PY  - 2016///
CY  - Los Angeles
PB  - Sage
KW  - Mass media
KW  - Research
KW  - Methodology
KW  - Communication
ER  -