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1.
Services marketing : people, technology, strategy / Christopher Lovelock, Jochen Wirtz. by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : Prentice Hall, c2004
Availability: Items available for loan: Kabarak, Main Campus (3)Collection, call number: HD9980.5 .L68 2004 c. 1, ... Kabarak, Nakuru City Campus (2)Collection, call number: HD9980.5 .L68 2004 c. 2, ...

2.
Services marketing : integrating customer focus / Valarie A. Zeithaml, Mary Jo Bitner. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Irwin/McGraw-Hill, 2003
Availability: Items available for loan: Kabarak, Main Campus (3)Collection, call number: HD9980.5 .Z45 2003 c.1, ... Kabarak, Nakuru City Campus (1)Collection, call number: HD9980.5 .Z45 2003.

3.
Services marketing : people, technology, strategy / Christopher Lovelock and Jochen Wirtz, Jayanta Chatterjee. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Pearson, 2011
Availability: Items available for loan: Kabarak, Main Campus (3)Collection, call number: HF5415.13 .L68 2011 c. 1, ... Not available: Kabarak, Nakuru City Campus: In transit (1).

4.
Managing services marketing : text and readings / John E. G. Bateson, K. Douglas Hoffman. by
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Fort Worth : Dryden Press, c1999
Availability: Items available for loan: Kabarak, Main Campus (1)Collection, call number: HD9980.5 .B38 1999 C.1.

5.
Squeezing a new service into a crowded market / Dennis J. Cahill. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : The Haworth Press, 1994
Availability: Items available for loan: Kabarak, Main Campus (2)Collection, call number: HD9980.5 .C34 1994 C.1, ...

6.
Services, marketing and management. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Response Books, 2003
Availability: Items available for loan: Kabarak, Main Campus (3)Collection, call number: HD9980.5 .G55 c. 1, ...

7.
Services marketing / David L. Kurtz, Kenneth E. Clow. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : John Wiley & Sons, c1998
Availability: Items available for loan: Kabarak, Main Campus (3)Collection, call number: HD9980.5 .K87, ...

8.
The Essence of services marketing / Adrian Payne. by Series: The Essence of management series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England : Prentice Hall, c1993
Availability: Items available for loan: Kabarak, Main Campus (1)Collection, call number: HD9980.5 .P39 C.1.

9.
Marketing your service business. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Thorogood, 2005
Availability: Items available for loan: Kabarak, Main Campus (1)Collection, call number: HD9980.5 .R87 C.1.

10.
Services marketing : a strategic approach / Karen P. Goncalves. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : Prentice Hall, c1998
Availability: Items available for loan: Kabarak, Main Campus (1)Collection, call number: HD9981.5 .G66 c.1.

11.
Interactive services marketing / Raymond P. Fisk, Stephen J. Grove, Joby John. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Houghton Mifflin, 2008
Availability: Items available for loan: Kabarak, Main Campus (1)Collection, call number: HD9980.5 .F57 2008 c. 1.

12.
Services marketing : integrating customer focus / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, 2013
Availability: Items available for loan: Kabarak, Main Campus (1)Collection, call number: HD9980.5 .Z45 2013 c. 1.

13.
Services marketing : people, technology, strategy / Christopher Lovelock and Jochen Wirtz. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey : Pearson, 2007
Availability: Items available for loan: Kabarak, Main Campus (1)Collection, call number: HF5415.13 .L68 2007.

14.
Principles of services marketing / Adrian Palmer. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : McGraw-Hill, 2011
Availability: Items available for loan: Kabarak, Nakuru City Campus (1)Collection, call number: HF5415.13 .P35 2011 c. 1.

15.
Services marketing / K. Rama Mohana Rao by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India Dorling Kindersley 2011
Availability: Items available for loan: Kabarak, Main Campus (3)Collection, call number: HD9980.5 .R36 2011 c. 1, ...

16.
Principles of services marketing / Adrian Palmer. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : McGraw-Hill, 2014
Availability: Items available for loan: Kabarak, Main Campus (1)Collection, call number: HF5415.13 .P35 2014 c. 1. Kabarak, Nakuru City Campus (1)Collection, call number: HF5415.13 .P35 2014 c. 1.

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