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1.
Marketing : the core / Roger A. Kerin, Steven W. Hartley, William Rudelius. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill, 2007
Availability: Items available for loan: Kabarak, Main Campus (2)Collection, call number: HF5415 .K47 2007 c. 2, ...

2.
Marketing Roger A. Kerin and Steven W. Hartley by
Edition: 13th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York McCrow Hill Education 2017
Availability: Items available for loan: Kabarak, Main Campus (2)Collection, call number: HF 5415 .K47 2017 C.1, ...

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