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Services marketing : integrating customer focus / Valarie A. Zeithaml, Mary Jo Bitner. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Irwin/McGraw-Hill, 2003
Availability: Items available for loan: Kabarak, Main Campus (3)Collection, call number: HD9980.5 .Z45 2003 c.1, ... Kabarak, Nakuru City Campus (1)Collection, call number: HD9980.5 .Z45 2003.

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Services marketing : integrating customer focus / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, 2013
Availability: Items available for loan: Kabarak, Main Campus (1)Collection, call number: HD9980.5 .Z45 2013 c. 1.

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