Services marketing : integrating customer focus / Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.

By: Contributor(s): Material type: TextTextPublication details: New York : McGraw-Hill, 2013.Edition: 6th edDescription: xxvii, 642 pISBN:
  • 0071086967 :
Subject(s): LOC classification:
  • HD9980.5 .Z45 2013
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Item type Current library Call number Status Date due Barcode
General Collection General Collection Kabarak, Main Campus HD9980.5 .Z45 2013 c. 1 (Browse shelf(Opens below)) Available 017953

Includes bibliographical references and index.

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