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1.
Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney. by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Tata McGraw-Hill, 2004
Availability: Items available for loan: Kabarak, Nakuru City Campus (1)Collection, call number: HF5415.33 .U6H39 2004.

2.
Marketing research : measurement & methods: a text with cases / Donald S. Tull, Del I. Hawkins. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Prentice-Hall of India, c1993
Availability: Items available for loan: Kabarak, Main Campus (2)Collection, call number: HF5415.2 .T85 1993, ...

3.
Consumer behavior : building marketing strategy / Del I. Hawkins and David L. Mothersbaugh. by
Edition: 12th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, 2013
Availability: Items available for loan: Kabarak, Main Campus (1)Collection, call number: HF5415.33 .U6H39 2013 c. 1.

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