Consumer behavior : building marketing strategy / Del I. Hawkins and David L. Mothersbaugh.
Material type: TextPublication details: New York : McGraw-Hill, 2013.Edition: 12th edDescription: xxvii, 772 pISBN:- 0071318174 :
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
General Collection | Kabarak, Main Campus | HF5415.33 .U6H39 2013 c. 1 (Browse shelf(Opens below)) | Available | 017998 |
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