Marketing plans : how to prepare them, how to use them / Malcolm McDonald.
Material type:
TextPublication details: Amsterdam : Butterworth-Heinemann, 2002.Edition: 5th edDescription: xix, 630 p. : ill. ; 25 cmISBN: - 0750656255 :
- HF5415.13 .M33 2002
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General Collection
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Kabarak, Main Campus | HF5415.13 .M33 2002 (Browse shelf(Opens below)) | Available | 002404 |
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| HF5415.13 .L68 2011 c. 2 Services marketing : | HF5415.13 .L68 2011 c. 3 Services marketing : | HF5415.13 .M33 1989 Marketing plans : | HF5415.13 .M33 2002 Marketing plans : | HF5415.13 .M369 1993 c. 1 Basic marketing : | HF5415.13 .M369 1993 c. 2 Basic marketing : | HF5415.13 .M37 Marketing strategy / |
Includes index.
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